We decided to go with 'Reverie' as our new company name because the word, by definition, perfectly illustrates not only our fun and whimsical style, but the client experience we want each one of our clients to have when working with us. To sweep our clients off their feet and take their dreams and run with them; that's what we're all about. So it's only fitting that our name and logo reflect those values that are instilled so deep within us, and in the company.
And while we love weddings (love love LOVE weddings!), we want to keep the door open to other events in the future, as we grow. So in the end, 'Bella Bridal Consultants'-- our current name-- just isn't cutting it any more. We're way more creative than just 'consultants', and more well-rounded than the word 'bridal' implies.
In the end, we want our clients-- both present and future-- to find comfort in knowing that throughout this transformation process,
nothing about your experience with us will change. No, scratch that. It will change. But only for the better. Along with our new company name and look, we're working behind the scenes to improve the Client Experience, mapping out what each one of you will experience with us (mostly planned, but with some surprises for you along the way!). We're bringing even more structure to the planning of our events, and a bit more whimsy-- more reverie-- along the way.
We're so thankful to have found Ross and Jess, our re-brand extraordinaires who, ironically, are also a husband and wife team, just like us. And although we're just revealing our new company name and logo to you now, we've seen their amazing design concepts for our website and other colatteral. It. Is. Awesome. Like nothing I've ever seen before, especially within the wedding industry. I look forward to sharing bits and pieces with you along the way. So here's to a new beginning, a fresh start, and a step closer to being the best company we can be.